Tag: Strategy
Brightcove Video Strategy Framework
Before implementing video into a communications plan, it is important to develop a strategy to address the who, what, when, where and how aspects of production and distribution.
Why You Need A Video Marketing Plan Right Now!
As online videos have become more accessible to viewers, the concept of video marketing has risen in popularity. Video marketing helps you capitalize on the ease with which consumers can view videos anywhere: at their personal computers, on their phones or even on their TVs.
